International Alliance of Morris Owners
International Alliance of Morris OwnersIAMO
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COWLEY 1915 to 1919
 

 

 

Models were first made in 1913 using the White & Poppe engine and production continued until the early years of World War One. The original Morris Oxford, fitted with the White & Poppe engine was replaced by the larger Cowley in 1915. The source of these engines dried up when the engine business was sold to Dennis of Guildford so the American Continental Red Seal engine was used as a replacement.

After the war the Cowley model made its appearance using an American engine known as the Type U Continental. Few of these were made (1,450) and there followed a generation of Oxfords and Cowleys using an engine based on the Continental design made by Hotchkiss et Cie (later taken over by Morris).

These engines became Morris engines but are generally referred to as the Hotchkiss type). At first a common chassis, radiator and engine were used for both Oxford and Cowley with the Oxford taking the role of the deluxe model.Changes and modifications were made from time to time. The 1922 season saw the last of the engines with the dynamos mounted above the gearbox, and by 1923 season the 13.9 hp engine had been dropped as an option to the 11.9 hp engine for the Oxford. By 1924 the Borden ignition control had been dropped and a taller radiator fitted to the Oxford. Balloon tyres replaced the earlier beaded-edge type. 1925 and front wheel brakes were available on the Oxford involving the use of a reverse Elliott front axle and larger 12 inch brake drums. Other changes to the Oxford f that season included the fitting of a Lucas vacuum windscreen wiper, a longer chassis for all but the two seater and coupe models, and a 13.9 hp engine made standard. Oxford and Cowley vehicles had the Calormeter temperature device fitted and pleated upholstery in place of the original button pattern. 1926, the Cowley was available with front wheel brakes and a tie bar added between the two front dumb irons. Oxford had the Barker dipping headlamp system and 19 in x 13 in wheels except on Saloon and Cabriolet which had larger 20 in. x 4 in wheels. This was the last year of the Bullnose models.


The Morris Oxford was thus born, a two seater with 1,018cc four cylinder engine and a rounded radiator that earned the car the nickname of 'Bulletnose' due to a shape similar to a .303 rifle bullet-this was shortened to 'Bullnose'. The first example appeared in early 1913 and by the following year the Oxford range had expanded to include drophead coupe, sports and van bodied versions.


Although production naturally ceased with the advent of World War I, Morris himself then went to the USA where he purchased 3,000 1.5 litre engines from Continental of Detroit- for less than half the price from an English company. The deal later proved uneconomic for Continental and Morris had copies made by Coventry based Hotchkiss, deliveries commencing in 1919 for what was now a two model range- a basic model, the Cowley, and the similar but better equipped Oxford. It was also in 1919 that WRM Motors was liquidated and replaced by Morris Motors. Initially, the company made large losses due to stock of unsold cars but a bold policy of price-cutting realised a reversal of fortunes; in 1921 sales rose from 66 in January to 377 in March, rising to a peak of 54,000 sales in 1925.


 

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Cowley 1915-1919

Engine

Type
Continental

Number of cylinders

4
Bore mm
69.5
Stroke mm
102
Capacity cc
1548
Valves
side
RAC hp rating
11.98
CR
BHP (graphs)
at rpm
Valve timing
inlet opens
ATDC
inlet closes
ABDC
exhaust opens
BBDC
exhaust closes
ATDC
Coolant
water
Carburation
Zenith

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Dimensions
   
Wheelbase
8' 6"
Track
4' 0"
Length
Width
Weight
12 cwt
Front suspension
half elliptic
Rear suspension
three-quarter elliptic
Axle ratio
4.4
Tyre size
700 x80

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Performance
0 to 50 mph secs  
standing quarter secs  
Fuel consumption mpg
 
Maximum speed
 

 

Body styles
 
Doors
 1913
1914
1915
Two seater
2
   
Coupe
2
   
Sporting model
2
   
Delievery van
2
   

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Chassis numbers
1913
1914
1915
Two seater standard start      
finish
     
Two seater de luxe start      
Delivery van      

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Books and articles (available on the web)

 

Other sources
The Light Car & Cyclecar
Issue
page
Morris Oxford & Cowley Cars for 1919
31/5/19
7&9
The Morris Oxford, Secondhand
2/4/17
390
Lubrication Chart for Morris Oxford
3/10/17
289
The Ideal Light Car - Morris Oxford
10/12/17
47-9
A Sporting Morris Oxford
22/7/18
152
An Improved Morris Oxford
15/3/15
406
Correct Hand Cranking - Morris Oxford
9/12/18
57
The Autocar
Light Car Talk by Runabout
20/11/15
645
Light Car Talk by Runabout
23/10/15
505
Light Car Talk by Runabout
29/1/16
47
Light Car Talk by Runabout
26/2/16
269
Morris 1919 Light Cars
2/8/19
169-72

If anyone has copies of there articles please contact the webmaster so that they can be included on this site for reference.

Bullnose Black & White

Bullnose Colour

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